“Love Your Melon was founded in an entrepreneurship class at the University of St. Thomas in St. Paul, Minnesota by two friends, Zach and Brian. On a mission to improve the lives of children battling cancer since October 22nd, 2012, Love Your Melon began with the simple idea of putting a hat on every child battling cancer in America. After achieving the original goal of donating 45,000 hats— one for every child battling cancer in America — Love Your Melon set a new goal of donating one million dollars to pediatric cancer research and providing immediate support to children and their families. Fifty percent (50%) of profit from the sale of all Love Your Melon products is given to Love Your Melon’s nonprofit partners in the fight against pediatric cancer. Our nonprofit partners work in the field of pediatric oncology, fund cancer research initiatives and provide immediate support for families of children battling cancer.To date, we have donated over 1.5 million dollars and over 80,000 hats. Let’s write the next chapter together. Join the story.” Love Your Melon is an apparel brand dedicated to giving a hat to every child battling cancer in America as well as supporting nonprofit organizations who lead the fight against pediatric cancer. “The Love Your Melon Campus Crew Program is an exclusive Crew made up of students that are determined to improve the lives of children battling cancer. Campus Crew Members are the driving force behind Love Your Melon. In communities across the country, our Crew Members raise awareness for childhood cancer, represent the brand through promotions and sales events and personally engage with our charitable programming initiatives. The Program has grown to include over 11,000 Crew Members nationwide at 740 different educational institutions.” The campus crew will be promoting the brand by talking about it, wearing it, and giving items away. The campus crew will eventually be going to hospitals to give hats to kids and planning events for kids to participate in.